HP Announces New Appointment for Carl Boustany

HP announced that Carl Boustany has been appointed HP IHPS segment specialist for Middle East, Mediterranean (Turkey and Greece) and Africa (MEMA).

Based in Dubai, Boustany will provide support for the IHPS team within the MEMA region, promoting the HP T200 and the T300 Inkjet Web Presses. Following the success of these products in Europe, Boustany’s role will be to further increase sales for IHPS and boost the conversion of analogue to digital in this region.

“The digital printing industry is growing rapidly and there is great potential for the adoption of Inkjet Web Press technology in MEMA. I wanted to be a part of a company that is at the forefront of driving this growth,” said Boustany. “I felt that this role would be a great opportunity and I’m really looking forward to providing this region with the technology it needs. Over the coming months, I will be looking for new business partners to support the developments planned and the growth of this market.”

Boustany has spent 15 years in product and sales management within the printing industry and by taking his new role at HP, he was looking to further develop his experience and learn more about digital technology.

“I believe there are exciting times ahead as this is a new side of the industry for me, and it’s still relatively fresh for the region of MEMA,” continued Boustany. “Installing an HP T200 or T300 press brings fantastic business opportunities to companies producing books, transactional print, direct mail or newspapers or considering moving into these areas of business, and I am eager to start communicating these benefits to the marketplace.”

Since its first commercial installation in December 2008, the HP T300 Color Inkjet Web Press has accelerated the advance of digital printing from niche to mainstream applications by offering cost-effective, high-volume digital colour production. The press prints a 762mm (30-inch) wide roll with 1,200 x 600 addressable dots per inch four-colour-process printing at a speed up to 122m/min (400ft/min).

Via EPR Network
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Trade-in Plan for RSA’s SecureID Customers

Made4Biz Security Inc . has announced today a trade-in plan for RSA’s SecureID. Each SecureID customer can switch their SecureID devices to IDentiWall while using their SecureID’s past investments as credit against the IDentiWall license fee.

Such trade-in is guaranteed to be financially compelling and technically superior.

The innovative trade-in plan makes sure that switching customers enjoy:

  • Better, newest security technology that protects its users against all latest attacks even if their computer is contaminated with malwares or even if their ID is exposed.
  • Wider security coverage, which includes not only two-factor authentication, but also combines transaction verification, anti-phishing, anti-farming, as well as breach attempt notification.
  • All platform coverage including Desktops, Tablets, Smartphone
  • VPN and SSL-VPN user authentication
  • E-Banking, m-Banking, e-Health, e-Government web application protection with special ‘application agnostic’ mode by which, not even one line of code needs to be changed.
  • Polite implementation including co-existence with SecureID for the transition period and built-in implementation risk elimination measures.
  • No physical devices to be distributed and yet out-of-the-box support for such token devices and smart-cards does exist.
  • Lowest TCO. This trade-in plan was designed to ensure cost savings for the whole duration of the IDentiWall usage.
  • Cloud or on-site implementation options are supported.

Via EPR Network
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South East Labels Comments That Consumers Are The Latest Group To Benefit From The Barcode

The barcode was born from an alliance between manufacturers and retailers. South East Labels, a leading supplier of labelling services and systems, today commented that barcodes are increasingly being used by consumers to further their own ends. It seems that the data contained in a barcode is no longer just owned by the unholy alliance of those who make and those who sell. So, exactly what are those who buy using barcodes for?

When the barcode was patented in America in 1949 retailers and manufacturers had to wait for computer science to catch up before its full potential could be realised. At its heart it is not the barcode per se that does the work but the data that can be attached to it. With such data a simple barcode scan can help track, pick and deliver stock. Once in store this stock can be counted, monitored and automatically re-ordered. Using this data checkout waiting time can be reduced – helping goods sell quicker and getting more paying customers out the door. Furthermore a barcode’s data facilitates the smooth operation of complex and varied price promotions throughout the store.

According to South East Labels, however, the barcode may be striking back. It appears it is no longer serving as the hand-maiden for the efficient supply and sale of goods. Recent events suggest the barcode may also now be a tool for consumers to use, and in ways that may not be how the manufacturers and retailers ever dreamt of.

Stroll down a supermarket aisle. Stop at the soup – keep going past the dried stuff till you reach the tins. Locate a well-known variety of Tomato Soup. Now find the 300g tin. The barcode on this if scanned by a mobile device has provided thousands of music fans with a free mixtape from The Streets’ Mike Skinner. That will be without the manufacturer’s permission. Perhaps not since Warhol appropriated the image of a can of soup as an artwork has pop culture shamelessly plundered soup tins packaging to its own advantage. If this seems too absurd to be true – download the free Mike Scanner app and try for yourself. The barcode seems to have taken on a life of its own beyond its original intentions.

Another example of the barcode being made to strike back is slightly less obscure. Fooducate is an app for mobile devices that reads the barcodes of food packaging. It provides not supermarket cost prices or stock levels however. Instead it aims to cut through the fudged wording and smoke and mirrors that can characterise food packaging. It gives each product a simple to follow health rating and suggests alternatives if you find your health snack is actually a health hazard.

The barcode, it seems, strikes back – the rich data it enables are increasingly being used by consumers as well as by retailers and manufacturers. This merely serves to underline the on-going importance of the barcode. A spokesperson for South East Labels commented that “it’s interesting to see the uses that are being made of barcodes. We have been providing labelling services, software and products since 1988. If your business needs security labels, printed labels or barcodes we can help ensure they are provided in a timely manner. We can’t, however, stop Mr Skinner from attaching a download to a scan of them.”

Via EPR Network
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